1. Branding
Company: Mobile Illumination
Mobile Illumination is comprised of seasoned lighting installation professionals with a rich history of delivering warm and wonderful lighting and décor services to residential and commercial customers across Southern California since 2001. Their team brings expertise and creativity to every project, ensuring that each installation is meticulously pre-planned by expert designers and engineers. This commitment to thorough planning guarantees a seamless process and results in a beautifully illuminated environment for valued clients.
2. Digital Design
Served as the primary photo editor for Mobile Illumination, specializing in enhancing images of our specialty landscape lighting projects. Utilized advanced techniques, including stacking and combining three layers, to achieve optimal balance between shadows, highlights, and mid-tones in each image. This meticulous process ensures the highest quality of visual harmony. Additionally, played a key role in overhauling the company's digital interactive holiday lighting guide, incorporating these newly optimized photos for an enhanced and visually impactful presentation.
3. Social Media
Served as the social media manager for Mobile Illumination, responsible for content creation and formatting across all social media handles. Executed strategic planning by scheduling diverse content, including carousels, videos, and stories, a month in advance. This role involved ensuring a consistent and engaging online presence, aligning with the brand's image, and maintaining a proactive approach to social media management.
4. Print Production
Sole designer and creator in crafting the company's Christmas card. This special greeting is sent to all our clients, conveying heartfelt wishes for the holiday season and the upcoming new year. The design reflects their commitment to spreading joy and appreciation to valued clients through a personalized and aesthetically pleasing holiday message.