1. Branding
Company: An 11:11 Experience
An 11:11 Experience is a film & theater production company operating out of the West Hollywood area. The company owns and operates the 11:11 Theater which is commonly used to show live performances and host special events for their clients.
2. Digital Design
Served as the head designer overseeing the creation of graphics for online promotions, including hero banners, a digital press kit for live performances, visualized critic reviews, and motion graphic shorts. Directed the visual elements and brand identity to enhance the promotional campaigns, ensuring a cohesive and impactful online presence.
3. Social Media
Played a pivotal role in the execution of targeted social media campaigns on platforms like Facebook and Instagram, creating a diverse array of static and motion graphic content. Crafted visually engaging assets, including actor and character bios, as well as visual critic reviews. This comprehensive approach aimed to optimize engagement and resonance with the target audience, thereby significantly contributing to the success of our online promotional initiatives.
4. Print Production
I spearheaded the creation of high-quality print assets for both partnered and self-promotions, encompassing large-scale premiere posters, banners, step-and-repeat backdrops, and brochures. Additionally, I played a pivotal role in the conceptualization, design, and execution of the Playbill for the production of 'Famous,' ensuring a visually compelling and cohesive representation across all printed materials.
